Kinglomo - Fresh Snack Store by Some Thoughts (China)
Fresh food, as an economic term, refers to recently produced items with a short shelf life that maintain their original qualities. This concept emphasizes the freshness and authenticity of food, relating to its preservation state and processing methods. For Kinglomo, prioritizing high freshness translates to more unique flavors and safer product quality. Kinglomo believes that efficiency drives freshness. This requires optimizing product selection, distribution, and pricing mechanisms, while also pushing upstream manufacturers to improve their supply chains. Ultimately, Kinglomo aims to anchor its brand in fresh snacks, offering consumer-centric value and service, which defines its product and brand strength in the snack market.