Wanmo Teppanyaki by WUXING YOUXING SPACE DESIGN (China)

Aug 25

As a seasoned teppanyaki dining brand, Wanmo's newly upgraded location is nestled in the bustling Wujiaochang area of Shanghai. This spot, a cultural hub that attracts a youthful demographic, not only boasts a vibrant consumer base but also houses major tech firms like ByteDance and Bilibili, alongside a large student population with a keen interest in engaging and communal experiences.

Wanmo's design is driven by the theme of "Interstellar Exploration," seamlessly blending culinary and social experiences with a futuristic narrative. The space features unique design elements such as continuous acrylic ring matrices, soft lighting, and standalone island counters, evoking the feeling of a vast mothership and distant galaxies. The use of red sandstone, metal, and lighting installations creates an immersive, otherworldly environment. The integration of bespoke lighting fixtures and sensory elements adds a layer of interactive art, enhancing the experience with visual and emotional resonance. The sci-fi concept, inspired by "Star Trek" and "Star Wars," captures the spirit of exploration and adventure, making the dining experience both engaging and visually striking.

The design effectively utilizes the existing space, creating a circular layout with five independent island counters that maintain privacy while fostering interaction. Key structural elements, such as the large glass windows and stainless steel finishes, are chosen for both functionality and aesthetics. The integration of lighting and art installations not only enhances the space but also complements the architectural layout. The space accommodates both social dining and intimate moments, with features like private booths and large communal areas that ensure comfort and versatility. The kitchen area integrates seamlessly with the design, offering a balance of exploration themes and culinary artistry.

Wanmo's upgraded location in Shanghai targets a youthful, tech-savvy demographic, particularly workers and students, by offering a unique dining experience. The design emphasizes social interaction and communal dining, encouraging a shared experience that goes beyond typical restaurant settings. The interactivity of the space, with its visually stimulating features and engagement-driven layout, creates an environment ripe for social media sharing and online buzz, enhancing the restaurant's visibility. The brand's thematic approach, combining high-tech design with the allure of interstellar exploration, aligns with current consumer trends toward immersive and experiential dining, boosting its appeal and commercial potential.

Sustainability is subtly embedded in the design, both in material choices and the creation of a dynamic environment. The use of recycled and durable materials like stainless steel and red sandstone ensures longevity while maintaining aesthetic appeal. The integration of natural lighting through large glass windows reduces the need for artificial light during the day. The design's focus on spatial flow and energy-efficient elements creates a sustainable, enjoyable dining experience. Additionally, the concept's reliance on culinary artistry—where fresh, seasonal ingredients are prepared in front of diners—minimizes waste while enhancing the connection between food, people, and the environment.